Ruben Chernajovsky • Net Worth $1 billion • House • Yacht • Private Jet • Newsan

Name:Ruben Chernajovsky
Net Worth:$1 billion
Source of Wealth:Newsan
Born:January 7, 1948
Residence:Buenos Aires
Private Jet:Unknoqn
YachtCarinthia VII

The Roots and Rise of Rubén Cherñajovsky

Born on January 7, 1948, in Buenos Aires, Rubén Cherñajovsky is a testament to the entrepreneurial spirit. The grandson of Jewish immigrants, he embarked on a business journey at 21, continuing his family legacy in the importation of nuts and spices. Although he delved into law and psychology studies, Cherñajovsky’s true calling was in commerce.

Key Takeaways

  • Rubén Cherñajovsky’s Legacy: From humble beginnings to leading an electronics empire.
  • Newsan’s Evolution: Growth through strategic mergers, acquisitions, and diversification.
  • Contribution to Argentina: Promoting national industry and leading in exports.
  • Renewable Energy Focus: Embracing wind power and sustainable mobility solutions.
  • Cultural Impact: A patron of the arts and real estate development.
  • He is the owner of the yacht CARINTHIA VII.

Formation of a Business Empire

Cherñajovsky’s foray into the electronics industry began with his involvement in his uncle’s audio equipment import business, Sansei. The 1980s marked a pivotal moment, with the establishment of the first of five Newsan Group plants in Tierra del Fuego, a strategic move for Argentina’s geopolitical interests. In 1991, the merger of Sansei with Sanyo Electronic Trading led to the formation of Newsan, a conglomerate that now includes iconic brands like Noblex, Siam, Atma, Sanyo, and Philco, encompassing a range of consumer electronics and white goods.

Strategic Acquisitions and Growth

Under Cherñajovsky’s leadership, Newsan made significant acquisitions, including the historic brand SIAM. His entrepreneurial spirit and commitment to innovation have been central to Newsan’s success, propelling it to become Argentina’s top fish exporter and a leader in diversified product offerings.

Diversification into Renewable Energy and Sustainable Mobility

In 2018, Cherñajovsky spearheaded Newsan’s entry into renewable energy, tapping into the growing sector of wind power in partnership with Vestas. Recently, the company has ventured into sustainable mobility, launching electric bicycles and scooters, marking its commitment to environmental sustainability.

Cherñajovsky’s Cultural and Real Estate Ventures

A passionate art collector, Cherñajovsky owns works by David Hockney and pieces of German Expressionism, reflecting his deep appreciation for modern art. His real estate projects in Buenos Aires further showcase his diverse interests and impact on the Argentine landscape.

Net Worth

We estimate his net worth at $1 billion. This is based on his business holdings, his art collection and his superyacht buying power.

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Explore the entrepreneurial spirit of Rubén Cherñajovsky in this captivating photo, showcasing the esteemed Argentine businessman known for his significant contributions to the electronics industry and renewable energy sector

Rubén Cherñajovsky’s Yacht Carinthia VII

He is the owner of the motor yacht Carinthia VII. He bought the yacht in 2022 from the estate of the late Mrs. Heidi Horten.

The Horten family has owned several luxury yachts, all named Carinthia.

Carinthia VII, named after Austria’s Carinthia region, was built at the Lurssen yard in 2002 and had a major refit in 2005.

Powered by four MTU 1163 Diesels, she can reach a maximum speed of 26 knots with a cruising speed of 22 knots.

Known for her luxurious design by Tim Heywood, Carinthia VII accommodates 12 guests and 25 crew members.

Her new owner Rubén Cherñajovsky made the yacht available for charter.