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Bruce Grossman - Facts

Yacht Name: Forever One

Yacht Length: 55 m (180 ft)

Guests: 8 in 4 cabins

Crew: 14 in 7 cabins

Yacht Value: US$ 40 million

Owners Name: Bruce Grossman

Grossman Net Worth: US$ 1.5 billion

Owners Company: Arca Continental

Owners Country: Mexico

Bruce Grossman is shareholder at Arca Continental, the world’s 3rd largest Coca-cola bottler

SuperYacht Forever One

The yacht Forever One is a 55 meter (179 ft) motor yacht, delivered by ISA Yachts in 2014.

Studio Massari Interior

The yacht is designed by Horacio Bozzo Design​, while Studio Massari is responsible for her interior. The yacht features a reverse bow, fold-down balconies and a beach club with  large window in the transom.

Built for Private Use

The yacht is built for private use and will not be made available for charter. She can accommodate 8 guests catered for by a crew of 14. Thanks to twin Caterpillar 3512C engines Forever One will reach a top speed of 16 knots and a range of 4,200 nm at 12 knots.

Coca-Cola Red

The yacht has unusual red flourishes in the paint job, which relates to the owners’ Coca-Cola business. The owner previously owned a 2007 built Mangusta 130S, with the same name and a similar color scheme. She is sold and now named  Happy Day. The name Forever One refers to Bruce’s wife Elsa Grossman. All photos on this page by A Christy.

Charter Forever One

The yacht Forever One is not available for charter, but enquire for your ultimate charter experience on other yachts.

Bruce Grossman

Bruce Grossman is the owner of the yacht Forever One.

Coca-Cola Bottler Arca

Bruce Grossman is shareholder at Arca Continental, a Mexican manufacturer and distributor of soft drinks. Arca Continental is the second-largest Coca-Cola bottler in Latin America and the third largest in the world. Bruce’ father Burton Grossman founded Grupo Continental in 1964. Grupo Continental grew to own 46 corporations active in Coca Cola bottling and the trade and distribution soft drinks, purified water, and other non-carbonated soft drinks.

Sold for US$ 2.3 Billion

In 2011 Grupo Continental merged with Embotelladoras Arca SAB, valuing Grupo Continental at USD 2.3 billion. The Grossman family received 468 million Arca Continental shares in the merger, which have a value of approx USD 3 billion (in October 2015).

US$ 1.5 Billion Net Worth

As Bruce inherited Grupo Continental together with his sister Cynthia, the net worth of Bruce Grossman is estimated at USD 1.5 billion.

yacht Forever One

Motor yacht Forever One, owned by Bruce and Elsa Grossman

SuperYacht Forever OneISA YachtBruce Grossman yachtMangusta 130S Happy Day

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Previous yacht:

Force Blue

Grossman’s previous yacht: a Mangusta 130S also named Forever One

Bruce Grossman’s yacht Forever One

SuperYacht Forever One, with her reverse bow

Follow the position of the yacht Forever One live

Coca-Cola Red Yacht

The Coca Cola red transom door